About Us

Who We Are

Built on the idea of bringing the salon experience home, Dashing Diva successfully debuted in mass retailers in 2012 as a DIY beauty brand. Over the years, we’ve topped the DIY beauty market by allowing consumers to create salon-perfect results in a dash. 

At Dashing Diva, we keep a close eye on what our customer wants and bring it to life at market speed. Leading the category with trend and innovation, we're revolutionizing the nail space on the daily.

Welcome to the new way to do nails.